These presentations include:

  • (Beth Comstock, GE CMO) Perpetual Motion Marketing

     

  • (Gary Briggs) Facebook and The Move to Mobile
  • (Nick Besbeas) Tell Better Stories, Build A Better Business
  • (Tony Zambito) Understanding Modern Buyer Behavior In The Digital Age
  • (Xavier Burgat) The Marketing Behind Airbus Success
  • Tim Washer: Late Night Comedy Meets Corporate Storytelling
  • Leading Through Turbulent Times: Aligning Strategy, Structure and Brand to Win
  • Inside the C-Suite CMO Panel with Jeffrey Hayzlett
  • Tom Stein: Great Expectations: What Today’s CEOs Expect From Their Marketers
  • Phil Clement: Why Marketing Works, What is Good Marketing and Why It Is So Damn Sexy
  • Teresa Poggenpohl: Disrupt to Differentiate (In a Competitive Category)
  • Greg Welch: Where is B2B Going? Igniting Marketing—Along With Your Career!
  • Heather Teskey: How an Enrichment Culture Makes Employees and Customers Your Best Business Asset